It’s 2025 and the workforce landscape continues to evolve, presenting both challenges and opportunities for employers seeking top talent.
One of the biggest challenges in 2024 (that continues to have an impact in 2025) was economic pressure that led many businesses to restructure their operations to maintain efficiency. Reducing costs was one of the main reasons why 34% of U.S. small businesses chose outsourcing last year.
As for the opportunities, whether you’re a small business owner, corporate recruiter, or startup founder, understanding where to hire is the first step to growing your business. It is expected that technological advancements will significantly impact remote work in 2025, shaping and improving how organizations and outsourced hires collaborate. This means that in 2025, you will have more chances than ever to hire the best global talent for your business needs.
With Go Carpathian, you can tap into the world of global professional talents from Eastern Europe, South Africa and Latin America. Through hiring in these regions, employers can reduce costs, leverage expertise, and finally focus on growth while delegating non-core responsibilities.
In this guide, we will walk you through the best ways to find employees online and offline, reveal where is the best place to recruit, help you decide which site is best for hiring employees, and how to explore global hiring opportunities, including outsourcing tasks or entire teams to regions like Eastern Europe, Latin America and South Africa by using outsourcing service providers like Go Carpathian.
Where to Hire Employees Online
Every day, thousands of people post their resumes online and look for new roles, which means each day is a new opportunity to find good candidates. Because choosing the right hires is crucial for your company’s success you should not lower your standards to find the perfect candidate. Use this guide to help you focus on the right spots to find your next hire.
Thankfully, you can choose from plenty of options, including job boards, referrals, social media, and more. We will explain each of these options so you can select one or more simultaneously, depending on your preferences.
Use Job Boards to Recruit New Employees
A job board is an online platform where business owners post job openings and job seekers can search and apply for positions they are interested in.
Using multiple job boards to distribute your job posting is a great way to maximize your outreach for your next best hire. So if you wondered which site is best for hiring employees, we created a list of popular job boards for employers:
1. Upwork
In 2025, Upwork has approximately 18 million freelancers registered on its platform. This is a significant user base that undoubtedly puts Upwork at the top as a leading freelance marketplace that connects business owners with independent freelancers.
Key benefit: Upwork offers flexible employment solutions, which makes it great for project-based and remote work.
Key downside: Because of its popularity, Upwork is often described as a “work mill” where freelancers have trouble finding well-paid jobs and employers report losing too much time and money before finding the right fit. If you are one of the business owners who already tried Upwork or you want to find an option that is more focused on your specific needs, you should consider outsourcing platforms like Go Carpathian. Unlike crowded job platforms, Go Carpathian is provenly dedicated to evaluating each candidate to get you connected with the best candidates.
2. Indeed
Indeed is a globally used platform that allows business owners to post job openings. Indeed attracts over 300 million unique visitors each month, which makes it one of the most visited job sites globally.
Key benefit: Indeed provides free and sponsored job postings, resume search options, and extensive global reach.
Key downside: According to Indeed users, one of the biggest downsides is misleading or fraudulent job postings. Some of the postings are scams, which leads to wasting time of professional hires, which means they might steer away from Indeed. With an experienced outreach agency like Go Carpathian, you can be sure that every candidate is 100% vetted before business owners are connected with them.
3. LinkedIn
LinkedIn is a professional networking platform and a job board, which enables employers to connect with millions of potential hires worldwide. LinkedIn has 1 billion active users (yes, you read that correctly) from more than 200 countries and regions globally.
Key benefit: LinkedIn has advanced search filters and other tools like LinkedIn Recruiter or candidate data integration that enhance hiring efficiency for employers.
Key downside: With 1 billion users, employers may struggle to find qualified candidates for their needs. This is another case in which hiring an outsourcing service provider like Go Carpathian can save you a lot of time. At Go Carpathian, we offer a personalized approach by scheduling a call with a recruiting specialist who listens and takes your hiring needs into consideration before connecting you directly to the candidates who are the best fit for your organization.
4. FlexJobs
FlexJobs is a paid job board (employers pay for a subscription fee to post a listing) that focuses on remote, hybrid, and flexible job opportunities. The platform focuses on remote, hybrid, and flexible jobs in more than 50 categories.
Key benefit: One of the key benefits of FlexJobs is that it thoroughly vets the postings to make sure they are real. This makes it a safe environment for both employees and employers.
Key downside: While FlexJobs is safe, many job postings on the platform can be found on free platforms like Indeed and LinkedIn. For employers looking to hire new employees, this may lead to questioning the value of paid subscriptions when they can reach the same audience without additional costs. At Go Carpathian, the cost of hiring services varies based on the specific roles and expertise required. There are no hidden or unnecessary costs. We focus on connecting you with the right hires to save you time and money.
5. Monster
Monster is an established job board that helps employers who are looking to hire employees in different sectors. Launched in 1994, Monster is one of the first commercial job boards on the internet. It initially provided searchable job ads taken from newspapers, changing how job seekers and business owners connected forever.
Key benefit: As an established job board, Monster offers a range of services for employers, and provides resume search tools and various recruitment resources.
Key downside: Many employers say they are encountering outdated or duplicated resumes during their search. This can be quite frustrating for employers as it becomes difficult to identify skilled candidates among irrelevant resumes. At Go Carpathian, we screen every candidate thoroughly to make sure business owners are connected with real and experienced talents who are the best fit for their positions.
Create a Clear Job Posting
The first step to finding employees online is to create a detailed job post. Before you even start searching for sites and job boards, you need to create a clear job description that you will distribute to multiple job boards.
The good news is that you don’t have to reinvent the wheel to write a good job description.
Do your research and check what your competitors are doing. Take a look at where they post jobs, how they write their job descriptions, and how they vet their candidates (if possible).
Now you are ready to rock your job posting.
Every good job posting consists of two parts:
- A specific job title: Be as specific as you can when you write your job title. Use keywords you might see in similar job titles. Make your job title as less generic as possible so it can stand out and catch the attention of the job seekers. For example, instead of saying “Marketing team staff member needed,” use something more specific like “Creative and humorous content writer with x years of experience”.
- A detailed job description: Did you know that 52% of job seekers reported that the quality of the job description is extremely important for their decision to apply for a job? That includes grammar, style, formatting, and role description. Put yourself in the position of a job seeker. Think about the things that matter to them, like salary estimates, responsibilities, location, work hours, benefits, experience level and qualifications, and the impact they have on work.
Create a Career Page on Your Company Website
Creating a career page on your company website can help you get into more detail and showcase your company values. The first step to creating a career page is researching your competitors. Take a look at what they include on their career pages and what they choose to omit.
Include your business core values on your career page and turn them into reasons why potential hires would want to apply to work at your organization. Furthermore, it’s always a good idea to include an introductory video discussing what it is like to work with you. And finally, an FAQ section with replies to the most common candidate questions is always a good idea as it presents you as an employer who listens to employees. Your company page is the perfect spot to showcase your benefits too. Think about flexible work hours, competitive pay, remote work, on-site benefits (if available), etc.
Use Social Media to Hire New Employees
There must be a good reason why 91% of employers are using social media to recruit and hire new talents. Social media allows employers to reach a wider audience and helps business owners connect with passive candidates who may not be actively seeking new job opportunities.
Instagram, X, LinkedIn, and TikTok are the most commonly used social media channels for finding new employees.
To establish a social media presence, you don’t have to use all social media platforms. You can use only one if you make a solid social media strategy for recruitment.
There are a few ways you can use social media for recruitment:
- Promote your company culture: Include photos and videos that bring your company culture closer to anyone outside the organization. Think about showing special moments like team building or group achievements. Once again, it’s always a good idea to take a look at how your competition uses social media to promote company culture if you don’t have an idea where to start.
- Encourage employees to share job postings: Ask employees to share your job postings with their networks. The more people share, the wider the reach and the pool of potential employees.
- Make contact information more visible: Include your email address in social media posts so your potential hires can reach out if they have any questions.
Outsourcing New Hires Online: Tap Into Global Talent Pools
International hiring offers an incredible opportunity to access highly skilled professionals at competitive rates. As mentioned above, regions like Eastern Europe, South Africa, and Latin America are real gems for finding top global talents.
Why Eastern Europe, South Africa and Latin America?
Cultural similarities between Eastern European countries and the Western world enable smoother communication and collaboration. Besides being highly educated and skilled (especially in IT and engineering fields), the Eastern European workforce is familiar with Western business practices, which helps reduce potential issues in communication. The cost of hiring skilled talent in Eastern Europe is lower compared to Western Europe or the United States. According to some reports, companies can save between 40-70% on labor costs by outsourcing their work to Eastern Europe.
Similar to Eastern Europe, South Africa also has a skilled labor force in IT, customer service, and finance. Furthermore, in South Africa, English is widely spoken, which ranks this region high in the English Proficiency Index. This allows South African professionals to communicate efficiently with clients from different backgrounds. When it comes to cost-effectiveness, labor costs in South Africa are significantly lower compared to Western Europe and the United States. This allows employers to save between 40-60% on operational costs.
Latin America is another great location for outsourcing among employers for several compelling reasons. Firstly, labor costs are 40-70% lower than those in North America. And just like Eastern Europe and South Africa, the region has a highly educated workforce, especially in IT, customer service, and engineering. Latin America is also close to North America, sharing similar time zones and making real-time communication and collaboration possible.
Go Carpathian simplifies outsourcing by offering access to pre-vetted talent pools in these regions. After connecting you with the best possible fits for your organization, we provide seamless onboarding by providing ongoing support for remote teams.
Where to Hire Employees Offline
In the world of online job listings, employers can easily forget the more traditional methods for hiring job seekers offline. Here are a few ways you should consider as an employer:
Team Up With Local Universities
When considering where is the best place to recruit, visiting local colleges and universities is a great way to find qualified employees. Think about attending campus career fairs or talking at relevant classes to present your company. This is a great way to meet students at the beginning of their post-graduation job search.
While students may lack work experience, they are often very eager to learn, bringing fresh energy and new perspectives to work. Recruiting graduates can also save you money as students are less expensive to hire compared to an experienced workforce.
Networking
Networking opportunities are everywhere. Think about coffee runs or other types of networking gatherings for potential employees. You never know when someone is looking for a job or is open to discussing new opportunities. Besides talking about your hiring needs with people you know or meet every day, you can also consider visiting other people’s networking events to check what your competition is doing.
Visit job fairs
Job fairs are great spots for employers and job seekers to meet and see if they are a good fit for each other. While job fairs may be costly for companies that want to stand out from the crowd, they can be a great way for small businesses to get their organizations exposed.
If you have trouble deciding what job fairs to visit, you can check the National Career Fairs site and see the list of all job fairs scheduled for the entire year ahead. But if you need a more local search, make sure you register at Eventbrite to stay informed about local career events.
Employee referral programs
An employee referral program is a recruitment method that gives employees rewards for every employee they recommend (if they get hired). Employee referral programs are a great way to turn employees into your company’s ambassadors.
However, referral programs shouldn’t be mandatory so your employees don’t feel pressured to participate if they don’t want to. Those who want to participate can be offered extra paid days off, gift cards, money, etc.
How to Find Good Employees For a Small Business
If your small business is growing and your customer base is expanding, it might be a good time to look for new hires.
Now that you decided to hire new employees for your small business, you need to know that the hiring process takes time, money, and patience. To be more precise, the average cost per hire is approximately $4,700, and it takes 41 days on average to hire a new employee.
If you are a small business owner, think about who your ideal employee is. Check your competition and craft a job description accordingly. As we explained above, make sure this description is accurate, well-written and clear. Then distribute it to to several job boards, and social media networks, or try offline methods like job fairs and networking.
Outsourcing is another great way for small businesses to recruit new hires. Keep in mind that by outsourcing some of your tasks or entire departments, the hiring costs can be reduced significantly while keeping the quality of a highly skilled workforce.
Need a Partner in Hiring?
Now that we analyzed online and offline options for hiring new employees, you have all the necessary information to reply to the question from the beginning of the guide: Where to hire good employees?
Whether you decide to go with online recruitment options like job boards and social media or opt for old-school recruitment methods like visiting job fairs and colleges, it is extremely important to be clear about the role and job description you are looking for before you start the hiring process. Once you know what you are looking for, you will be ready to start your recruitment process.
Need support in the hiring process? Go Carpathian can help you outsource your work offshore and reduce your hiring costs.
We know you are busy. That’s why we made partnering with us extremely simple:
- Schedule a Discovery Call: Discuss your business needs and goals with their team.
- Submit an Onboarding Form: Provide detailed information about the roles you want to fill.
- Review Calibration Candidates: Evaluate pre-screened candidates to find the best fit for your business.
- Onboard and Start: Integrate your new team member(s) into your workflow and begin reaping the benefits of outsourcing.
